If you're a Facebook user, check out this very entertaining interactive web series from Cossette and Old El Paso (General Mills). It's a cross between a Spanish telenovella and a choose your own adventure. Brilliant!
According to an article from Marketing Week, they didn't make this to increase sales, just boost brand engagement. Colour me engaged.
I'm a professional marketer and this header is much shorter than it used to be as long headers are annoying.
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About Me
- Kerin Donahue
- Marketing Consultant Extraordinaire!